Wednesday, November 24, 2010

Emerging Market Innovations by trendwatching.com

I am following a very good trend watching site, which is also called "trendwatching.com" :-)
The latest briefing of the site is about the emerging markets and their unknown innovation stories.
Here are some interesting facts about this issue:
  • Developing economies "have accounted for nearly 70 percent of world growth over the past five years". (Source: Carnegie, 2010)


  • The GDP of Emerging and Developing Economies accounted for 20% of world GDP in 2000, 34% in 2010, and an estimated 39% by 2015. (Source: IMF, 2010)


  • The global emerging middle class now stands at two billion people who spend USD 6.9 trillion a year, a figure which is expected to rise to USD 20 trillion - twice current US consumption - by 2020. (Source: McKinsey, July 2010)


  • Developing countries will account for two thirds of world trade in 2050. (Source: Carnegie, 2010)


  • The GDP of emerging markets will grow to be about 1.3 times the size of advanced economies in 2050. China will be approximately twice the size of the United States in purchasing power parity (PPP) terms. (Source: Carnegie, 2010)


  • India now has more rich households than poor, with 46.7 million high income households as compared to 41 million in the low income category. 62 per cent of Indian households belong to the middle class (Source: National Council of Applied Economic Research, August 2010)


  • 700 million people will start using the Internet in Asia in the next 5 years (Source: McKinsey; September 2010)
To see the real innovation examples from the site please follow the link and read the current November briefing: http://www.trendwatching.com/briefing/

FYI, for me the examples from China and Brasil are the most interesting innovations. Feel free to select yours...
Cheers.

1 comment:

  1. benim de takip ettiğim bu site hakkında güzel bir paylaşım olmuş Sinan. Türkiye'de bu trendlerden nasibini alan bir ülke. Bu yüzden tüketim ürünleri üreten her firma Türkiye demografisindeki değişimleri iyi okuyarak en doğru ürün stratejileri ile piyasaya çıkmalı. Yeni görevinde başarılar...Taner Yuksel

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